India’s second-largest telecom company, Airtel, announced on Monday that it has formed a long-term relationship with Google Cloud to create and offer cloud-based and generative AI products to Indian companies.
The goal of the partnership is to use Airtel’s big customer base, which the company says has a million new businesses and 2,000 large businesses. The businesses want to provide AI solutions, such as creative AI, which Airtel will train with its huge amounts of data.
As part of their partnership, Airtel and Google Cloud will offer geospatial analytics, location intelligence for spotting trends, predictive tools, market analysis, site selection, risk management, and asset tracking to companies.
Voice analytics for conversational apps that can be taught in multiple languages are also on the way, as well as marketing technology that can predict how people will behave, divide audiences into groups, and make content creation easier with contextual ads. Airtel said it has sent more than 300 “experts” to Pune to work at a managed service center that will help customers.
Big names in tech Google, Microsoft, and Amazon are all focusing more and more on the telecommunications industry. They want to make money off of the huge amounts of data that the industry’s billions of customers create. The three companies have made deals with telecom companies around the world, including ones in the US and UK. Also, the companies are working hard to sell their creative AI to companies all over the world.
Google has already invested in Airtel; in 2022, it promised to put up to $1 billion into the Indian service. Google has also backed Jio Platforms, the company that runs India’s biggest telephone company. Jio has also had a long-term relationship with Microsoft. As part of this relationship, the Indian carrier sells Office 365 and Azure to companies in the area.
The money details of the deal between Google and Airtel were kept secret.
Also Read: You Can Now Use Google Wallet in India
Thomas Kurian, CEO of Google Cloud, called the partnership “a significant milestone” on the company’s path to speeding up the adoption of cloud and AI in India.
What do you say about this story? Visit Parhlo World For more.
