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    Home»Business»Apple Gives Up On Its Car Project. Here Are Some Other Ideas The Company Has Thrown Out
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    Apple Gives Up On Its Car Project. Here Are Some Other Ideas The Company Has Thrown Out

    DavidBy DavidMarch 4, 2024Updated:March 4, 2024No Comments4 Mins Read
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    Apple Gives Up On Its Car Project. Here Are Some Other Ideas
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    Apple has had a lot of mistakes on the way to success, from AirPower to tablets that were never finished.

    Apple has canceled its plans to make its secret self-driving electric car available to the public. Instead, the company is now focusing on the hugely popular field of generative AI. For the project, the company hired well-known leaders from Ford and Tesla. Some workers lost their jobs because of it, while others moved to different parts of the company.

    It was said that “Project Titan” had been in the works since 2014. Apple has a history of shaking up different markets, so it could have been tough competition for Tesla and others. It did it with the iPod, the iPhone, the Apple Watch, and now the AirPods (though Vision Pro is still unknown).

    But the company hasn’t had a huge hit with every project. Before Project Titan, Apple tried a number of other ideas that never made it to market. Here are some of the most well-known Apple ideas that never made it to market.

    Not all of the examples come from a very long time ago. When Apple first talked about the wireless charging mat in 2017, it was said that it would use the Qi standard to charge up to three devices at the same time. But in 2019, the company called off the project because it didn’t meet its “high standards.” The Apple MagSafe Duo, a folding mobile charger, took the place of the AirPower in 2020. MagSafe Duo, on the other hand, can only charge up to two devices at the same time: an iPhone and an Apple Watch or iPod.

    #Tazow Apple abandons its car: Here are other projects the company has killed https://t.co/h2vEbcByUu #crypto pic.twitter.com/CM2BPhkW0A

    — Tazow – $TZW (@_Tazow) March 2, 2024

    Watching TV

    Apple’s TV (not to be confused with Apple TV) is another project that was talked about for a long time but never came together. When the company announced its plans for an ultra-high definition TV set in 2011, analysts and investors were looking forward to it. Like Project Titan, Apple never told the world about it until it was said to have been canceled years ago.

    What A Mess!

    More than fifteen years before the first iPad came out, Apple made a prototype of an early computer. Some early pictures of the project were posted online in 1994. They showed that it was looking into adding a pen and a built-in camera. In a 2018 blog post, former Apple official Dan Russell talked about how the company killed the project because there was “no market for a tablet computer” at the time.

    The MessageSlate

    Apple tried to make a table before the Vademecum, but it didn’t work out. The company was also working on a project called MessageSlate (codenamed Senior) that ran on the Newton OS around the same time. In 1993, a trademark filing for the item showed up. Apple dropped it, though, and later that year released MessagePad, a smaller version of the prototype MessageSlate.

    W.A.L.T

    Apple tested a “telephone Mac” with the code name W.A.L.T. a long time before the iPhone came out. It looked like it had a touchscreen with stylus support, as well as tools like fax and caller ID. Some of the first W.A.L.T. units have even been put up for sale on eBay. But Apple never talked about the device in public.

    Also Read: Apple is Ending Its Project to Make Self-driving Electric Cars and Letting Some Employees Go

    Light Pen

    Apple was making another computer in 1992. PenLite looked like it was built on System 7.1, which was the first version of Apple’s Macintosh operating system made for computers with PowerPC processors. Several news sources said it would have a stylus and a 25MHz Motorola engine. The PenLite, unlike the Vademecum, was said to be in the works but would not have a camera. Apple also gave up on that project in the end. The company decided that the market wasn’t ready, just like with the later gadget.

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