Pakistan’s digital export economy is entering a more mature and strategically diversified phase, driven by record-breaking growth, as the country exported approximately $4.5 billion worth of IT products in fiscal year 2025-26.
Moving beyond a traditional reliance on the US and European markets, Pakistani SMBs are actively expanding into the key Asia-Pacific (APAC) hubs like Japan and Singapore. This strategic expansion is yielding unprecedented results.
The data compiled by the Pakistan Bureau of Statistics (PBS) confirms that the IT sector has maintained uninterrupted growth throughout 2025-26, compared with $3.475bn in the corresponding period last year. In addition to the usual software development services, high-growth sectors — including Business Process Outsourcing (BPO), Software-as-a-Service (SaaS) and gaming — are scaling rapidly on the global stage. This growth is backed by Pakistan’s young, cost-competitive, and highly skilled workforce, which continues to serve international clients at scale.
“This strong momentum reflects sustained global demand for Pakistan’s digital services and highlights a growing industry focus on building resilient, multi-market revenue streams,” said Nagesh Devata SVP and Head of APAC at Payoneer.
However, global expansion also brings increased operational complexity. Expanding into the Asia-Pacific region requires adapting to distinct local payment ecosystems. To transform these cross-border logistical challenges into scalable growth opportunities, robust financial infrastructure is critical.
Payoneer, the financial technology company empowering the world’s SMBs to transact globally, is reinforcing its commitment to Pakistani exporters during this pivotal transition. It provides local businesses with vital multi-currency capabilities to seamlessly receive and manage payments across major global currencies, including USD, EUR, GBP, CAD, AUD, JPY, and SGD.
